is your digital safety partner, inspired by the resilient "Cicak" (house lizard) which represents strong protection and quick recovery. We empower individuals and micro-SMEs across Southeast Asia to operate without fear of data loss by offering effortless, affordable cloud backup, alongside practical website and brand enhancement services. Our core mission is to make safeguarding your memories, livelihoods and legacies automatic, not an afterthought.
I’m Roy Siew, a digital transformation and e-commerce leader with over 20 years of experience driving growth across ASEAN. I’ve led online retail, digital marketing and product innovation for brands in insurance, fintech and technology - delivering results such as 400% sales growth, 42x digital revenue expansion, regional P&L ownership and award-winning marketing execution. As the founder of Cicakify, I now help small businesses and start-ups grow smarter through website audits, performance analysis, strategic marketing and fractional CMO support. I focus on practical, ROI-driven solutions that improve visibility, strengthen branding and unlock real business results - without the complexity or cost of a full in-house team.
